Erik Qualman has updated Social Media Revolution. It's definitely worth watching. And for anyone who thinks the battle is already won ... well, I just returned from a high-level, invite-only CIO conference in Chicago, and there didn't seem to be a lot of genuine understanding about the potential business value of social media. Believe me, there are still lots of people out there in the corporate universe who still don't get it. But then again, there were also people at this event who were arguing over the value of cloud computing. If I think hard enough, I can remember similar arguments when client-server systems replaced mainframe computers, when PCs replaced dumb terminals and when email replaced the inter-office memo! Stay tuned -- and don't touch that dial!